Conclusion

This is another example
of a logo MADD used
to promote itself.

MADD reached its goal in 1997, three years earlier than expected, and was able to reduce the amount of drunk driving related deaths by 20%. Two years later, in 1999, MADD was considered the largest victim-advocate and anti-drunk driving activist organization in the world. The organization consisted of about six million members. There success came from not trying to eliminate and take away drinking as a whole, but rather to try to get people to not drink and drive. Today MADD is present in all fifty states and is involved in many forms internationally. The main of MADD was to prevent drunk driving, educate people about it, and make sure that people do not go unpunished from their horrific acts. MADD reached its goals due to the determination Candy Lightner was able to take from a terrible situation. She touched the lives of many people all over the world and was able to make a difference to millions of people who were in similar situations as she was.

This is a picture of

Candy Lightner

picture21:http://graphics8.nytimes.com/images/section/movies/amg/video/cov120/drv300/v394/v39475ldagm.jpg

picture22:http://www.wic.org/pic/lightner.gif